Rooting for the small market team, then it all comes crashing to a halt
Has this ever happened to you? I’m listening to my favorite sports radio talk show and the host is doing a live broadcast on location for a local small business. Because of what I do, I paid close attention for the few minutes I had in the car and found myself rooting for the business to do a good job. Alas, my heart hurts because of what happened in the end…I’ll come back to that in a moment. But first, we all know how these work. The host announces throughout the broadcast that s/he is live at said business and