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What Can Any Business Learn From One Gynecologist?

Yeah, I know. Now that I have your attention. If everything about running your business is rainbows and unicorns and will always be so forever and ever no matter what happens… …and you’ll never need to do anything to change or adapt to things like technology, customer preferences, social dynamics, or even something as unexpected as a pandemic, then feel free to skip this and go on scrolling about your day. Or, check this out… In my line work, and because of where my career has taken me over the past 22+ years, I find that I spend more time

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Oh no! Facebook is down… now what do I do?

Maybe you noticed, maybe you didn’t. Chances are, at some point you’ll have either been directly affected by today’s Facebook outage – or at least heard about it. As I’m writing this, it has been down for at least an hour and is still down for who knows how much longer. Never fear. I’ve got you. This is a bit long, but stick with me for ONE key solution that can’t be overstated when stuff hits the fan… While Zuck’s platform isn’t my favorite thing on the planet, I do value it for a variety of reasons (both personally and

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2 Basics You Can’t Ignore If You Want To Scale

I know my target audience…it’s anyone who will pay on time, pay full price, and who will request work when my calendar allows. Is that so hard? There are countless strategies to be studied, and an ever growing number of platforms, tools, and magic potions available for sale to run and grow a business. This only makes it easier than ever before to get distracted by all of the shiny objects for ways to shortcut the rocky road of success. For today’s Fundamental Friday, let’s talk through two basics that I was reminded of during a recent podcast I was

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What Can A Trapeze Teach Us About Business Growth?

What can a trapeze teach us about how to grow a business and strengthen a team? It has everything to do with Risk and Trust. Think about the last 10 people you’ve hired. No matter how well you wrote the job description, perfected the interview questions, and screened the candidates, maximizing the impact that employee will have on your team has more to do with what they do outside of why you hired them than the reasons they were offered a job in the first place. Consider this: What if every person who ever joined a new company simply completed the

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3 Simple Ways to Build Stronger Employee Loyalty and Performance

Employees must love a company before your customers ever will – Simon Sinek While many companies are born from an idea of how to serve a market or solve a problem in a new or unique way, in time, the idea turns into a company with employees, partners, and customers. Real, breathing, people. I’ve been involved in far too many situations over the years where a significant portion of the employee base not only didn’t LOVE the product or service (weird, I know), but frustrations with the company or organization as whole were palpable. It’s one thing when this affects

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